6.02.2010

Berry Season

You’ve probably seen Driscoll’s berries at your local supermarket. But did you know that they are also used behind bars in your favorite cocktails? These photos were taken at Bookmarks at the Library Hotel. I got to sip away at them while meeting one of Driscoll's farmers, Rogelio Ponce of Sun Valley Berries, in Watsonville, California. Rogelio and his family have happily grown for Driscoll’s for three generations. And partnering with them has lots of benefits. Driscoll’s has the money to research and provide improvements in growing techniques and shares this information with all its independent growers. Driscoll’s also teams up with some of America’s leading chefs. Go Driscoll’s! In celebration of National Berry Month this July, Loews Hotels will be hosting a Driscoll’s Berry Concierge on July 4th weekend. Guests will be greeted with complimentary red, white and blue berry mocktails or cocktails. Concierges will engage kids and adults alike with smoothie making demonstrations, while talking about the nutritional benefits. That’s right, start ‘em early, I say!

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